Assignment
Redesign the 2023 ChatGPT landing page to improve clarity, visual hierarchy, and conversion. Focus on clear value messaging, scannable features, persuasive CTAs and accessibility, while keeping brand consistency.
Case Study
ChatGPT is an AI conversational model developed by OpenAI, designed to understand and generate human-like text based on the input it receives.

Project Overview
Redesign the 2023 ChatGPT landing page to improve clarity, visual hierarchy, and conversion. Focus on clear value messaging, scannable features, persuasive CTAs and accessibility, while keeping brand consistency.
Demonstrate how a research-driven redesign can enhance usability, guide users to primary actions, and create a modern, engaging experience that boosts user comprehension and engagement.
Selected Work
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